Readers of this blog will know the enthusiasm that I have for mobile phones that address the needs of seniors as I think mobile adoption by seniors is a prerequisite for the success of mHealth. Fortunately this opinion is one shared with the organisers of the Senior Market Mobile Conference who have asked me to present a mHealth talk at their event in London next week.
Taking place at the Royal Institute of British Architects, 66 Portland Place, London W1B 1AD, on the 6th July 2010, The Senior Market Mobile 2010 Conference will be looking at how the mobile industry has remained ignorant of the needs of consumers who are more than twice its age.
With insights into how the generation which is older, wealthier and does not expect all services to be free can be served and the enormous commercial and social opportunities that exists will be a “dream team of experts” including:
> Sir Stirling Moss OBE, Retired Racing Driver (“the greatest driver never to win the World Championship“, “Twittering Octogenarian“)
> Chris Millington, Managing Director, DORO
> Eveline Pupeter-Fellner, Founder, Emporia
> Ewan Macleod, Editor, Mobile Industry Review
> Gus Desbarats, TheAlloy
> Ian Hay, Orange/FranceTelecom
> Ian Hosking, Senior Research Associate, Cambridge University
> Jérôme Nadel, EVP Marketing & User Experience, Sagem Wireless
> Kei Shimada, Founder and CEO, Infinita Inc
> Mike Bradley, Co-Investigator, EPSRC Research Project
> Nicky Hickman, Product & Innovation Manager, Inglis Jane
> Ron Schaeffer, Director of Hub Products, Wolfson Microelectronics
> Sara Murray, Founder, Buddi
> Simon Rockman, Mobile Money Information Exchange, GSMA
> David Doherty, coFounder, 3G Doctor
Sponsors include:
> Emporia
> Binatone
> doro http://www.doro.com/
> Geemarc Telecom SA
You should attend if you:
> work in the mobile phone industry and are looking for a new, largely untapped market.
> work in the market of mobile phones for the senior market.
> want to learn more about how mobile phones can serve the communication needs faced by seniors
Register here now (remaining spaces are limited)
UPDATE: Click here for a discount voucher and FREE exhibition pass