I mentioned before how impressed I am by the 120 page “Mobile Communications for Medical Care“ FREE mHealth report and webinar produced by the Innovation Observatory together with Cambridge University & China Mobile, but it just gets better.
The editorial team there have been in touch with us and others for early market impressions and have made a few subtle tweaks to the report. It’s rare to see this happening with the big expensive reports produced by consultancy firms (who all too often move into sales mode once it’s been published) so I think this is fabulous dedication to ensuring the quality of the document.
This is by far the most exhaustive indepth and knowledgeable general mHealth report on the market, it’s completely free and it’s clearly produced by a team that very much have their ears to the ground.
Here’s the reports revised flowchart overview of 3G Doctor’s business model:
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At DigitasLBi they have a lab within the agency.