mHealth guide to the 2017 Mobile World Congress


On the 27 February 2017 the world’s biggest mobile industry gathering is held in Barcelona and quite incredibly throughout the 4 days of conference content there won’t be a single talk on medicine/health/mHealth on the event programme.

The European Connected Health Alliance’s Digital Health and Wellness meeting is also being substantially scaled back from a 3 day stand alone meeting that was part of Mobile World Congress to now being a one day track within the 4 Years From Now (4YFN) Startup Business Platform meeting (which while held during Mobile World Congress is separate distinct event that’s organised by ‘Mobile World Capital Barcelona’ and held at a location that can be 30 mins away from the Congress venue in the traffic).

I’ve been checking out the mHealth content at Mobile World Congress for years (check out my guides from 2012/2013/2014/2015/2016 and reviews from 2008/2009/2010/2011/2014) and to see healthcare content completely dropped just highlights how out of touch the GSMA trade association and it’s Mobile Operator members are with regard to the opportunities they have to stay relevant.

It’s interesting that Tim Cook, CEO of Apple – the mobile brand that takes home more than 100% of the profit from the smartphone industry – will be ignoring the meeting (Apple has grown in the mobile industry by establishing direct relationships with customers unlike other mobile brands that had been largely leaving the billing/sales/customer relationships to the telcos) but you would think the struggling mobile operator community would be interested in the area that he thinks the mobile industry is heading eg. mHealth revenues will dwarf the $Trillion smartphone market.

As with the last two years any mHealth content or exhibitors that can be found at the event are challenging to find so this comprehensive mHealth Guide will help ensure you don’t miss anything if you’re also going to be amongst the herd visiting the world’s biggest Mobile Industry meeting.

NOTE: If you know of anything I’ve missed please add it in the comments and I’ll update the guide.

SUNDAY 26 Feb 2017

Nokia Technologies Announcements Live

Press Conference (online livestream)
16:30 CET / 10:30 EST / 7:30 PST 26 February 2017

About David Doherty
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4 Responses to mHealth guide to the 2017 Mobile World Congress

  1. Patu Antunes says:

    Benergy App by PlayBenefit
    Country: Spain
    Patu Antunes –

    Benergy is a gamified health and wellness mobile app created and developed by PlayBenefit in Barcelona. It´ll be launched by the end of March in iOS and May in Android, both in English and Spanish. Its objective is to lead the user into a more energetic and optimistic lifestyle, by teaching about how food, exercise, sleep, bowels, mindset and physical environment affect his energy levels. Then it proposes daily challenges and an easy tracking of the user’s general state regarding mood, food, exercise and bowels. It’ll be marketed in both B2B and B2C channels.

  2. Pingback: mHealth guide to the 2017 Mobile World Congress - Omnirooms

  3. Pingback: The biggest challenge facing Mobile Operator’s 5G Plans: Apple might get to decide what 5G is. | mHealth Insight

  4. Pingback: The Mobile World Congress: first impressions and general musings from a powerhouse event :: GB Media

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